Budding entrepreneurs and owners of fledgling businesses are set to benefit from an ambitious new project which has launched in Horsham … Pop Up Horsham! ‘Pop Up Horsham’ is the brainchild of author and businesswoman Daisy White who is a well-known figure in Sussex commerce and literary circles. Daisy is already regarded as a leading expert on pop up retailing – when a business occupies a fixed location in a High Street or other retail centre
Many small businesses find it difficult to understand what public relations is, what a PR agency does and whether they need PR or not. PR is often a ‘misunderstood beast’ among small business owners. In fact, it’s not unusual for a small business to be wary of PR. After all, you have to hand over a lot of trust to an agency working for you and occasionally it can take some time to see results.