A useful reference list to the more commonly used terms within the Graphic Design and Print industry.
How important is branding for small businesses?
One of the most important things you can do as a business owner is to ensure that the visual representation of your business is both professional in appearance and projects the right message to your potential customers. This branding is key. If you don’t create a good first impression customers may pass you by and never return again.
Design For Print Checklist
When you are designing a job that is to be printed there are certain things that need to be remembered and checked. Here is a handy Design for Print Check List to hopefully save you some costly mistakes!
SEO Tips: More site traffic through blog linking
There are many pitfalls when it comes to SEO (Search Engine Optimisation) and I have known a number of people get quite obssessed in trying to get their websites ranking higher in Google, Yahoo and Bing, to name a few, but it really seems to be quality and not quantity that is important.
Why pay for Graphic Design when I can do it myself?
Starting up in business can be expensive and it is tempting to cut corners – Producing a logo and promotional material are the areas where this is probably the most common – but be aware that it can be detrimental to your sales!