What Is Dynamic Branding? Dynamic Branding is an identity that can be changed but has a basic element that always remains the same. Whether it is the word-mark, text/word itself, colours, or shape; the brand is still recognizable. Dynamic Branding is a way of giving your identity a fresh look without completely changing the identity. […]
Lis Bingham, the owner of Daisylady Photography, was looking to set up a new photography business and needed a new business branding. Slightly daunted by the prospect, she looked for the assistance of a local design agency to help and guide her along the way. BlueFlameDesign was only too happy to help! Tailoring one of […]
Successful business branding is an important part of our world. From the car we drive to the clothes we wear, from the food we eat to the items we furnish our homes with, from the computer we use to the mobile phone we call from; practically every item in our society is branded with a […]
‘Why have I not had any orders placed when my new advert was in the press last week?’ This seems to be a common business marketing mistake and a question that is asked frequently, and in short, marketing a business isn’t a one-off action. It would be every business owners dream to simply place an […]
These essential tips for your marketing will help your business create some attractive marketing material. Whether it’s an advert, website or leaflet, there are some basic rules that you must apply for your marketing to work for you. 1. Your headline This must spark interest in your audience. A question that addresses your potential clients needs or desires […]
Your brand isn’t about a buzzword. It becomes a permanent part of your business. It’s a name, a term, a word or just a feeling that someone gets when they see your name or logo, read about you, or hear about you from their peers. Your brand offers your customers a promise, and then it’s your job to fulfill that brand promise by delivering on it.