When we build online success, we build a solid base and follow a tried and true system, then success becomes inevitable. As more and more of us get into online life, how can we ensure that we make our time spent on these sites worth it? We must get KNOWN, LIKED, FOLLOWED then PROMOTED. To […]
Build your Twitter presence with these 3 tips
There is no doubt that Twitter is an influential social media marketing tool so you must build your Twitter presence to take advantage of its power. Build your Twitter presence so that it can be harnessed as part of your business marketing strategy, but how can your company reap the benefits of this popular service? […]
Dynamic Branding (It’s the same but different!)
What Is Dynamic Branding? Dynamic Branding is an identity that can be changed but has a basic element that always remains the same. Whether it is the word-mark, text/word itself, colours, or shape; the brand is still recognizable. Dynamic Branding is a way of giving your identity a fresh look without completely changing the identity. […]
Branding mistakes that can cost you business
You know who you are as a company, but branding mistakes can prevent you from expressing that to your customers? Branding your business is a multilateral effort working toward the same goal – putting a clear picture in the heads of your customers of what your company does and what it stands for. Being able […]
Get your Marketing Plan ready for success
A successful business can happen naturally but a truly strategic business and marketing plan can help to keep you focused on moving forward toward what you want your business to achieve. When asking clients if they have developed a business and marketing plan, rarely do they answer with a simple ‘yes’. We all know that […]
How to use Twitter as a lead generation tool
Twitter is among the top three social networking sites today and offers a micro-blogging service that lets its users send, receive and share messages via tweets. Tweets are text messages confined to 140 characters which can include web links. Twitter users currently Tweet over 110M Tweets/day, at the time of writing this article. With traffic […]