Build your business brand with a professional logo design The purpose of a professional logo design is to install recognition and build your business’s brand to represent all the dimensions of its products or services. Generally speaking, a logo is the first image prospective clients will see and remember about your business. So it is […]
Graphic Design
5 Essential Print Marketing Tips for your Business
5 Essential Print Marketing Tips for your Business One of the best and worst traits of print media is its inherent flexibility: your print design is only limited by your creativity. So before you set out to design a marketing campaign, we’ve set out a series of print marketing tips to ensure your advertising and […]
12 Tips to Improve your Small Business Print Advertising
12 Tips to Improve your Small Business Print Advertising Business can be very competitive and making your business print advertising stand out can be a difficult task. Here are some top tips to help you get the most out of your business print advertising efforts. Use a simple but structured layoutDon’t overcomplicate the advert because […]
There’s more to your brand than meets the eye
In its most simplistic definition, branding is your visible identity to the outside world. So ask yourself this – is there more to your brand? Is your brand saying what it should about you or your business? The way in which you package your brand publicly defines your identity, and it may or may not […]
QR Codes can bridge your offline and online marketing
QR Codes, quick response codes, have been around for a while, and because they are easy to create and reproduce, and store a lot of text and information, they really are an effective tool for inbound marketing. QR Codes are a great way to bridge the gap between your offline presence (flyers, business cards, posters, […]
Dynamic Branding (It’s the same but different!)
What Is Dynamic Branding? Dynamic Branding is an identity that can be changed but has a basic element that always remains the same. Whether it is the word-mark, text/word itself, colours, or shape; the brand is still recognizable. Dynamic Branding is a way of giving your identity a fresh look without completely changing the identity. […]