Do you have a magnetic brand? What efforts are you doing to develop a brand that truly draws people to you and your company? A magnetic brand is a brand that attracts people. Think about the brand’s you’re familiar with and attracted to. What makes them magnetic? Chances are they portray a certain image that […]
Logo Design
There’s more to your brand than meets the eye
In its most simplistic definition, branding is your visible identity to the outside world. So ask yourself this – is there more to your brand? Is your brand saying what it should about you or your business? The way in which you package your brand publicly defines your identity, and it may or may not […]
Dynamic Branding (It’s the same but different!)
What Is Dynamic Branding? Dynamic Branding is an identity that can be changed but has a basic element that always remains the same. Whether it is the word-mark, text/word itself, colours, or shape; the brand is still recognizable. Dynamic Branding is a way of giving your identity a fresh look without completely changing the identity. […]
Branding mistakes that can cost you business
You know who you are as a company, but branding mistakes can prevent you from expressing that to your customers? Branding your business is a multilateral effort working toward the same goal – putting a clear picture in the heads of your customers of what your company does and what it stands for. Being able […]
5 Tips for creating an effective and successful newsletter design
A successful newsletter design can be a powerful weapon in your marketing arsenal. They help to create trust, build brand recognition and awareness, inform your audience of news and promotions as well as helping to establish you as the expert within your field. Here are a few top tips to help you produce a successful […]
Daisylady Photography blossoms with a new business branding
Lis Bingham, the owner of Daisylady Photography, was looking to set up a new photography business and needed a new business branding. Slightly daunted by the prospect, she looked for the assistance of a local design agency to help and guide her along the way. BlueFlameDesign was only too happy to help! Tailoring one of […]