When we build online success, we build a solid base and follow a tried and true system, then success becomes inevitable. As more and more of us get into online life, how can we ensure that we make our time spent on these sites worth it? We must get KNOWN, LIKED, FOLLOWED then PROMOTED. To […]
Branding
Dynamic Branding (It’s the same but different!)
What Is Dynamic Branding? Dynamic Branding is an identity that can be changed but has a basic element that always remains the same. Whether it is the word-mark, text/word itself, colours, or shape; the brand is still recognizable. Dynamic Branding is a way of giving your identity a fresh look without completely changing the identity. […]
Branding mistakes that can cost you business
You know who you are as a company, but branding mistakes can prevent you from expressing that to your customers? Branding your business is a multilateral effort working toward the same goal – putting a clear picture in the heads of your customers of what your company does and what it stands for. Being able […]
Business Exhibition Tips for Promoting your Business prior to the event
Once you’ve established the essentials for your exhibition stand, it’s time to think about promoting your presence prior to the event. These Business Exhibition Tips will help. Self-promotion is a very important part of the exhibition process, giving you the perfect opportunity to drive visitors to your exhibition stand. If carried out correctly, a successful […]
Why use Social Media Marketing for Business?
Websites like Facebook, Twitter and LinkedIn were originally viewed as social networking sites but soon became an important tool for social media marketing for business. However, it soon became apparent to savvy, forward-thinking businesses that these sites could be utilised as promotional tools for their products and services. With this, social media marketing was born. […]
Social Media Marketing Tips to Grow Your Business
Social media marketing and blogs play a key part in any inbound marketing strategy. Here are 6 ways they can help grow your small business with social media marketing. 1. Quick to Start You could Tweet your latest news within the hour, launch a Facebook page by the end of the day or get a […]